Rules for the Road to One Source of Truth' with Jaguar Land Rover and Spark44
Spark44, a client agency joint venture with Jaguar Land Rover (JLR), uses censhare to help JLR cut costs, increase demand, and to operate more efficiently.
In this on demand webinar, Spark44's Director of Operations, Jerry Melichar, speaks about how he and his team evolved and championed a custom digital asset management (DAM) platform to support the agency’s management of projects, resources, and assets and more, for operational success.
Learn about how Spark44:
- Manages over 100k digital assets across global teams to execute large scale campaigns
- Sped up content production by 68%
- Saved JLR a total of £55m since 2011